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FlashFocus - Neighbors not Numbers

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Over a decade of impacting marketing decisions through high level analyses by treating demographic statistics as neighbors instead of numbers.

“Understanding ‘demographics’ from the perspective that we’re dealing with real people as opposed to statistics is the FLASHFOCUS philosophy…and we’ve been doing just that for over a decade.”

FLASHFOCUS analyses touch on almost all aspects of marketing, most directly on marketing communications strategies; from touching on sales initiatives, creative responses, deployment of media funds, and efforts to specific trade activities.

Data Visualization

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Visualize patterns in your data via map products!

A picture is worth a thousand words, well, something like that. Instead of just analyzing your data in documents, spreadsheets and databases, why not create a visual map product that can be used to quickly understand the current trends, and identify new target areas for future growth?

Data Conversion/Analysis

We know data. Whether you want to convert data to another format for geographic analysis, or use your data to find patterns or identify opportunities, we've got you covered.

  • Convert your zip code based data into MSA or DMA
  • Anaylze current trends, identify statistically significant areas
  • ...and more!